BISCUIT lovers are beginning off 2025 proper with a model new deal with from McVitie‘s impressed by a retro traditional from the 80s.
The biscuit is that can be purchased proper now from choose shops for an incredible value – learn on to search out out extra.
The corporate is introducing the brand new Gold Billions Chocolate & Hazelnut flavour.
The brand new creation options layers of crisp wafer, complemented by a chocolate and hazelnut-flavoured cream filling.
That is all encased within the indulgent golden caramel chocolate.
For many who keep in mind, this deal with is paying homage to the traditional McVitie’s 80s Gold bar and the extremely well-liked Gold Billions wafer.
This new addition to the McVitie’s line subsequently presents a spin on a well-known favourite while additionally bringing one thing new to biscuit fiends.
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Olivia Haley, the Model Supervisor for Chocolate Biscuit Bars & Industrial Manufacturers, pladis UK&I stated: “This brand-new flavour follows the overwhelming success of McVitie’s Gold Billions, which was first launched in 2023 and marked the primary variation of the long-lasting 80s traditional in over three many years.
“Our knowledgeable crew is all the time innovating and evolving to fulfill altering tastes and developments, making certain we proceed to create new and thrilling merchandise just like the Gold Billions Chocolate & Hazelnut bar.
“We won’t wait to listen to what our followers suppose!”
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For these already eyeing up the biscuit, they’ll discover it at comfort shops nationwide, together with Nisa and Spar.
Buyers may also discover the biscuit for lower than a quid.
The healthiest biscuits so as to add to your buying basket if you cannot resist them
It is at the moment promoting at simply £0.79 – so get on the market and seize one proper now.
BISCUIT DRAMA
Nevertheless, not all is nicely within the cut-throat world of biscuit making.
The Solar solely reported final Monday {that a} small chocolate enterprise from Somerset claims M&S has ripped off its bestselling biscuit design.
Flo Broughton, founding father of Somerset-based Choc on Choc, claims the grocery store has copied the £15 Large Custard Cream chocolate which it has been promoting since 2018.
Since Broughton first got here up with a variety of outsized biscuits made out of chocolate eight years in the past, her firm has grow to be recognized for its large bourbons, jammy dodgers and custard lotions.
However when M&S launched its lookalike deal with, Choc on Choc followers unleashed an outburst of shock on social media, claiming it was a rip-off.
Tons of of consumers have tagged and appreciated posts flagging the similarity between M&S’s £13 biscuit-shaped chocolate deal with and Choc on Choc’s, messaging the grocery store on Instagram.
One stated: “Oh pricey M&S, not your most interesting hour,” stated one.
One other referenced M&S’s authorized case towards rival grocery store Aldi for copyright infringement of its Colin the Caterpillar cake, saying: “So M&S cry a few caterpillar then do that to a small enterprise?”
That is additionally not the primary time that Flo has seen similarities between her merchandise and those at M&S.
In 2022, the entrepreneur noticed a placing similarity between M&S’s field of £3 chocolate matchsticks and her personal £8 Good Match Chocolate Reward Field.
On the time, Broughton had pitched the design to M&S however had not heard again from consumers.
When she wrote about this on Instagram, a social media storm led to M&S agreeing to inventory 500 of Choc on Choc’s chocolate matchsticks in its branches forward of Valentine’s Day, in addition to engaged on future seasonal designs collectively.
“For this to occur once more actually takes the biscuit – excuse the pun,” stated Broughton.
